Real-Time Scan Dashboards: A Game-Changer in Brand Protection and Counterfeit Detection
Counterfeiting is no longer a back-alley operation. It’s organized, digital, and alarmingly effective. Whether you’re in automotive, pharmaceuticals, FMCG, or electronics, counterfeit products are eroding trust, hurting revenue, and posing real safety risks. Customers can’t tell the difference. Distributors sometimes don’t know. Brands are often the last to
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Inside the Fake Factory: Why the Indian Automotive Industry Is Vulnerable to Counterfeits
The automotive industry in India is thriving, with record vehicle sales, rapid electrification, and a robust manufacturing backbone. But behind this growth lies a less visible threat costing lives, eroding brand trust, and eating into billions in revenue: counterfeit automotive parts. From fake brake pads and oil filters
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Protecting the Automotive Value Chain: How Top Brands Are Fighting Counterfeiting
Counterfeit automotive parts are a growing threat to the global automotive value chain. From fake brake pads and filters to low-grade bearings and airbags, counterfeit components in the market pose serious safety risks, cause revenue losses, and undermine brand reputation. As counterfeiters become more sophisticated, leading automotive manufacturers
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Invisible Watermarking: The Future of Anti-Counterfeiting Technology in Packaging
What if the key to stopping counterfeits was something you couldn’t even detect?In an age where fake products are becoming more sophisticated, traditional packaging security methods are falling short. Today’s counterfeiters can replicate QR codes, mimic labels, and imitate entire product designs. But what they can’t easily forge
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